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What sets great teams apart | Lane Shackleton (CPO of Coda)
Lane Shackleton is CPO of Coda, where he’s been leading the product and design team for over eight years. Lane started his career as an Alaskan climbing guide and then as a manual reviewer of AdWords ads before becoming a product specialist at Google and later a Group PM at YouTube. He also writes a weekly newsletter with insights and rituals for PMs, product teams, and startups. In today’s conversation, we discuss: • Principles that set great PMs apart • Rituals of great product teams • The fine line between OKRs and strategy, and why it matters • “Two-way write-up” • The story of how skippable YouTube ads were born and lessons learned • How to gauge personal career growth • “Tim Ferriss Day” and its impact on Coda’s history • How Lane bootstrapped his way to CPO from the bottom of the tech ladder — Brought to you by Eppo—Run reliable, impactful experiments: | Vanta—Automate compliance. Simplify security: | Ezra—The leading full-body cancer screening company: Find the transcript and references at: Where to find Lane Shackleton: • X: • LinkedIn: • Substack: Where to find Lenny: • Newsletter: • X: • LinkedIn: In this episode, we cover: (00:00) Lane’s background (04:03) Working as a guide in Alaska (07:32) Parallels between guiding and building software (09:12) Why Lane started studying and writing about product teams (12:49) How Lane came up with the career ladder and guiding principles (14:10) The five levels Coda’s career ladder (16:30) Principles of great product managers (21:06) The beginner’s-mind ritual at Coda (24:05) Two rituals: “cathedrals not bricks” and “proactive not reactive” (27:46) How to develop your own guiding principles (31:17) Learning from your “oh shit” moments (36:03) Rituals from great product teams: HubSpot’s FlashTags (42:15) Rituals from great product teams: Coda’s Catalyst (47:01) Implementing rituals from other companies (49:48) How to navigate changing vs. sticking with current rituals (53:02) “Tag up” and why one-on-one meetings are harmful  (55:27) Lane’s handbook on strategy and rituals (57:10) How skippable ads came about on YouTube    (1:01:46) Lane’s path to CPO (1:07:02) Advice for aspiring PMs (1:10:53) Tim Ferriss Day at Coda (1:13:24) Using two-way write-ups  (1:19:30) The fine line between OKRs and strategy, and why it matters (1:21:41) Lightning round Production and marketing by For inquiries about sponsoring the podcast, email Lenny may be an investor in the companies discussed.
Coda is much more than just a Notion alternative!
In this interview with Lane Shackelton (Head of Product & Design, Coda) we discover that Coda has more to offer than you might think! If you love to automate your workflows, then Coda is a must checkout tool. :) 👉 Get Coda here for FREE: 00:00 Intro 01:30 Is Coda just another Database? 06:05 Why we need to change our digital mindset! 11:10 Is Coda a Single Source of Truth? 16:29 How Coda changes the way we'll have meetings with "Reactions" 21:40 Why it is not fair to compare Notion with Coda 26:25 Why Coda works great with the ICOR Framework 28:00 How Coda integrates with other tools and with itself 31:10 How complicated is Coda for the "average" productivity enthusiast 37:25 Will there be Mac and Windows Apps for Coda become available? 39:58 How to work with Databases and Backlinks in Coda vs Notion 48:12 Final thoughts about Coda 🚀 FREE COURSE | "Go from Overwhelmed to Productive and Happy!":" CUSTOMIZED DIGITAL PLANNER: 📝 Create your own digital planner, landscape/portrait, start date, style, and more - MY FAVOURITE GEAR: ⚙️ My Productivity Gear - 📝 My must-have iPad Screen Protector - Paperlike - 🎥 My YouTube Creator Gear - MY FAVOURITE PRODUCTIVITY TOOLS: 🚀 My project manager - ClickUp - 🔥 My personal task manager - Todoist - 📄 My document manager - Evernote - 🧠 My Mind-Mapping tool - Miro - MY FAVOURITE EFFICIENCY TOOLS: ⏺ My must-have screen recorder - Snagit - ⏱ My automatic Time Tracker - RescueTime - 🔐 My Password Manager Lastpass - ⚙️ My Todoist Automation - Pleexy - ⚙️ My Evernote automation - Filterize - 🎙 My Podcast - You can listen to all the interviews I have on this YouTube channel also as a Podcast version. FOLLOW ME: 🐦Twitter: 🔗 LinkedIn: 📸Instagram: 👥Facebook: DISCLAIMER: Links included in this description might be affiliate links. If you purchase a product or service with the links that I provide I may receive a small commission. There is no additional charge to you! I'm not a legal or financial professional. I'm not in a position to give you legal or financial advice. Always consult a legal or financial professional before making any decisions. 🔎 HASHTAGS #Productivity #PaperlessMovement #TomSolid

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